- Clip shows the couple having sex in Uniqlo fitting room in Beijing, China
- The video, described by internet police as a 'virus', has been removed
- People started taking selfies outside the now infamous clothing store
An amorous young couple have come under the spotlight after their sex-tape became an internet sensation.
The video was shot on a smartphone then posted on WeChat, a Chinese mobile social network app, on Tuesday night, reported People's Daily Online.
In the one minute clip, the couple are seen having sex in a Uniqlo changing room in Sanlitun - a commerical area in Beijing, China.
Neither party have been officially identified but there are several rumours circulating online as to who they are.
According to China.com, the couple's names are Hou Tianxu and Yutian and they are thought to be students at the Business College of Beijing Union University.
'I don't know whether it was the virus on my phone or my laptop. The video was recorded because my girlfriend and I had to spend some time apart.
'I hope everyone can give us some private space, let this go and don't pressurise my girlfriend and I.'
Yutian also posted on her account admitting that she was the naked woman in the video.
However, since the messages were posted, both accounts have been deleted.
Busted: Screenshots of a conversation between Yutian and her friend (above) state it was her in the video
The location of the video was a little more obvious.
Although the film didn't show where the changing room was, the telecom announcement in the background revealed that it was in the Uniqlo store.
The Sanlitun branch of Uniqlo has become an unlikely tourist attraction after people started taking selfies while standing outside the store.
Staff have been encouraged to stop customers from doing this. However, it is currently proving difficult.
Landmark: Tourists and locals have been gathering at the Uniqlo shop in Beijing to take pictures
Two young entrepreneurs have even started selling t-shirts to commemorate the video.
The items were sold on Taobao, the Chinese equivalent of Ebay.
They were titled 'Beijing Sanlitun Uniqlo fitting room themed T-shirts: Make love in everywhere [sic]' and had obscene video screen grabs printed on them.
The t-shirts are now no longer available.
Similarly, the clip itself has also been deleted from all Chinese websites.
When 'Uniqlo' is typed into the search bar of Weibo, the Chinese version of Twitter, a notice is shown, saying: 'According to law and regulation, the search result cannot be displayed.'
Unforgettable: The video has had a lasting impact despite being removed from the Internet
The Cyberspace Administration of China (CAC), the Chinese internet police, said that the video spread like a 'virus' on the internet and was 'a serious breach of socialist core values'.
However, some Chinese Internet users accused the Japan-owned clothing store of using the stunt as lucrative marketing campaign.
In a statement on their website, Uniqlo strongly denied any claims of using the incident for advertising.
They have also asked customers to use the fitting room space properly and have introduced a new rule to the Beijing store which forbids more than one person in each fitting room at any one time.
The video is currently being investigated by Beijing police.